So, you can feel confident that your investment in Pinterest will benefit your brand over time.īut how can your brand use this platform effectively? Find out how to create a content strategy, learn from analytics, and develop an advertising plan in this Pinterest guide.

Also, about two-thirds of the platform’s content comes from businesses themselves, which shows how marketing-friendly Pinterest can be.Īlso, Pinterest content has an average lifespan of several months-which is much longer than the very brief lifespan of Twitter and Facebook content. Nearly 90% of users have made a purchase because of Pinterest. Almost all Pinterest users have relied on the platform to research and plan purchases. One is that Pinterest has a knack for inspiring users to purchase. In fact, Pinterest stands apart from its competitors in some major ways. With its striking images, easy-to-organize boards, and comprehensive search tools, Pinterest is a social media platform like no other. Are you getting everything you can from Pinterest? These tips can help you brush up on the basics and also dig deeper into this social media platform.

Pinterest board